Seasonal Direct Mail Campaign – UK

Background

Bobbi Brown UK was looking for a single agency to provide design, print and mailing for their quarterly mailers. Previously this was handled by three separate companies and required time-consuming supervision by one of their marketing team.

 

Solution

Having seen our work for sister brand Clinique, Bobbi Brown knew they could trust us to solve their problems whilst providing a solution that would look and feel effortless. We implemented an effective and seamless direct mail campaign for Bobbi Brown using a master design but personalised for each of their 35 stores.

 

Result

By providing a single point of contact we freed up their team member to regain their focus on marketing. This campaign reaches over 60,000 clients four times per year.